Partner of Promotion, 24.02.2010

Partner of Promotion gained four Impact Awards

Partner of Promotion has won four awards in international competition Impact Awards 2009. Three of them are the main prizes, which were granted in following categories: "Best Overall Organizational Communications Program", "Best Marketing-Communications Program" and "Best Community Relations Program. The fourth Impact Award has been given to the agency in "Best Corporate Communications / PR Program" category.

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In two categories: "Best Overall Organizational Communications Program" and "Best Marketing-Communications Program" the campaign carried out for the Polish Agency for Enterprise Development won. Its purpose was to educate Polish businessmen about the possibilities of obtaining EU funds for the implementation of innovative projects on the Internet. Several PR activities, including organization of nationwide e-business forum in Poland were taken. The jury praised the project mainly for "creativity of used tools and non-standard approach to the ongoing activities".

The campaign "Don't drug drive! Drugs turn off your brain!" received the main prize in "Best Community Relations Program" category and was also awarded for " Best Corporate Communications / PR Program ". The aim of campaign was to raise awareness among young drivers that drug driving is as dangerous as alcohol driving and threatened with the same consequences. Within the project intensive media relations and advertising activities were taken. The jury praised the campaign, primarily for the "impressive results". The project was realised together with the Martis advertising agency for the National Bureau of Drug Prevention.

Impact Awards is an international competition which aim is to honor the best programs, activities, and specialists in the field of public relations and communication. Thanks to the contest, winning campaignes are presented to the PR industry professionals all over the world. Impact Awards are organized by League of American Communications Professionals (LACP).

More information about the contest can be found at www.lacp.com.