Partner of Promotion, 26.06.2018
EU "Program for schools" in the campaign realized by Partner of Promotion, Foszer Sawicki and Effective Media.
Partner of Promotion, Foszer Sawicki and Effective Media have won the tender for realization of "Program for schools", campaign implemented by the National Center for Agricultural Support. Main aim of the project is the promotion of the program among parents and children and education on healthy food and eating habits.
As part of the contract, the information campaign will be realized together with 16 press conferences and activities in social media. The Partner of Promotion will be responsible for the public relations area, the Effective Media will deal with the planning and purchase of the media, and the production house Foszer Sawicki will realize films and promotional spots. The faces of the "Pamiętnik Chrumasa" campaign will be animated characters, actor Adam Fidusiewicz and blogger Katarzyna Szczepłek (author of Niunioki.pl).
The "Program for schools" realized since September 2017 is a nationwide project creating healthy eating habits among children. The project is a continuation of the current programs "Fruit and vegetables at school" and "Milk at school" that are combined since school year 2017/2018.
Partner of Promotion is a no. 1 PR agency in Poland, acording to all public relations rankings. The company has been operating since 1994 and offers comprehensive communication activities for the companies and the institutions.
Foszer Sawicki is the production house specializing in video production for the needs of ATL and digital campaigns. As part of its structures, Foszer Sawicki owns the international animation studio Better Story Studio and the voice bank Ivoiceover.
Effective Media is one of the most experienced Polish media houses, which deals with media planning and purchasing.