Partner of Promotion, 29.02.2016
Partner of Promotion will lead the campaign in China, Vietnam and the United Arab Emirates
Partner of Promotion will lead the informational and promotional campaign in Asia – "European Poultry - Strength is in Quality". This project is implemented by Partner of Promotion for the National Poultry Council - Chamber of Commerce co-financed by EU funds.
The campaign is planned to last until February 2019. The aim of the project is to promote the European poultry (produced in QAFP system) in United Arab Emirates, Vietnam and Hong Kong.
The aim of the campaign is to create a positive image of the high quality of poultry products manufactured in European Union and to raise awareness of their good taste. The activities will be mainly addressed to business customers, thus the campaign will basically focus on providing informational activities carried out during the most important industry events in the target markets. There are also series of educational and public relations activities planned.
Campaign budget is more than EUR 4 000 000.