Partner of Promotion, 08.01.2019

Partner of Promotion to carry out “Safe Crossing” campaign for PKP PLK

Partner of Promotion agency has won an open tender for public relations activities and marketing event for the needs of PKP PLK’s social campaign “Safe Crossing” [Polish: “Bezpieczny przejazd”]. The contract includes, inter alia, organization of press conferences, briefings, crash test, security workshops, carrying out an influencer marketing project and ambient activities.

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The aim of the “Safe Crossing” campaign is to minimise the number of life- and health-threatening events at level crossings and to increase public awareness in this matter. The new flight of the campaign will last 12 months, with a budget of PLN 1,476,000. The agency’s task will consists in carrying out information and promotion activities addressed to general public using traditional and customised communication tools: organisation of conferences and briefings for media, workshops for driving instructors, show crash test, cooperation with influencers, ambient activities, etc.

 

Partner of Promotion is, according to all rankings of PR companies, agency No. 1 in Poland. It has been running business activities since 1994 providing comprehensive communication services for companies and institutions.