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Partner of Promotion, 19.04.2009

Partner of Promotion for Poznan International Fair


The agency Partner of Promotion started the cooperation with the leader of Polish fair industry - Poznan International Fair (pol. Międzynarodowe Targi Poznanskie; MTP).
The agency was chosen by way of a competition. The cooperation will cover activities in scope of corporate PR. We have decided to choose Partner of Promotion because of its reach experience and apt evaluation of our needs. Very important was also the fact that the agency in cooperation with the Ministry of Environment has successfully run an information and education campaign that accompanied the Climatic Conference COP 14, that took place on our fair grounds in December 2008 - says Iwona Kasprzyk, MTP Marketing Director.

Poznan International Fair is a leader of Polish trade fair market and the second largest exhibition organizer in Central Eastern Europe. The company has been functioning for 88 years and its shares in fair market in Poland amount to nearly 50%. Owing to MTP the city of Poznan, as the only Polish centre, was included in the world list of trade fair cities AUMA 2008.